Search

Building a Pipeline on LinkedIn Without Chasing Likes: Expert Insights with Sophie Steffen

Sophie Steffen, co-founder and CEO of Kunoichi, has built her entire client pipeline through LinkedIn since 2019. She breaks down why consistency beats virality, how a Monday-to-Friday content cadence keeps her visible without burnout, and which automation tools turned half her 11K follower base into a predictable acquisition channel.

May 26, 2026

Featuring Sophie Steffen

Expert Insights Lead Generation

Automating LinkedIn Outreach: The Tools That Built Half of Sophie Steffen's 11K Followers

Sophie Steffen is candid that roughly half of her LinkedIn following came from automated outreach. She walks through the toolkit -- Linked Helper, Heyreach, Lemlist, PhantomBuster, Waalaxy, Apollo -- and explains why targeting matters more than the tool you pick.

May 26, 2026

Featuring Sophie Steffen

Expert Insights Lead Generation

Define Your ICP Before You Post on LinkedIn

Most LinkedIn content is written for nobody in particular and lands accordingly. Sophie Steffen explains how to define the goal, name the ideal customer profile, and mine their actual pain points -- the strategic groundwork that turns posts into pipeline.

May 26, 2026

Featuring Sophie Steffen

No results found

Take a look at our recent articles

Building a Pipeline on LinkedIn Without Chasing Likes: Expert Insights with Sophie Steffen

Automating LinkedIn Outreach: The Tools That Built Half of Sophie Steffen's 11K Followers

Define Your ICP Before You Post on LinkedIn